The "stamp" domain signet.com changed hands for nearly 2 million yuan! Bought by the world's largest jewelry retailer?
Published: 2018-06-26
News on June 26: Earlier this month, well-known blogger Jamie Zoch revealed that the English domain name signet.com was acquired by a CSC client. Yesterday, foreign media outlet domaininvesting confirmed the transaction and revealed that the sale price of the domain name signet.com was $300,000, approximately RMB 1.96 million.

The domain name signet.com was registered in March 2000 and has a history of 18 years now. It means “seal, stamp” and is a very common English word, used frequently in daily life. In terms of market value, because the domain name signet.com does not have an obvious industry orientation, it is suitable for website building and use in multiple fields, with very broad application prospects.
It is understood that the domain name signet.com was sold by domain investment company Netincome Ventures, which had held this domain name for 14 years. The transaction involved three months of negotiations and was finally brokered by brokerage company Afternic, with the transaction price reaching $300,000. As of now, this domain name is tied with EEN.com and The.Club as the tenth most valuable domain name on this year's DN rankings.
At present, because other transaction details of the domain name signet.com have not yet been disclosed and the domain has not been put into use, the identity of the buyer behind it remains unknown. However, since it is already known that the domain name Signet.com was acquired by a CSC client, enthusiastic domain investor friends have already matched it with a suitable end-user buyer: the world's largest jewelry retailer—Signet Jewelers Limited. Its main brands include: Kay Jewelers, Zales, Jared The Galleria Of Jewelry, H.Samuel, Ernest Jones, Peoples, Piercing Pagoda, etc. Its official website domain name is signetjewelers.com.
The party able to acquire the domain name signet.com at such a price must be a major end user with exceptional strength, and the official website domain name of jeweler Signet Jewelers, signetjewelers.com, is also somewhat lengthy. If it considers upgrading its brand domain name, I believe signet.com would definitely be an excellent choice.
Source: 西部数码 News and Information, original link: “Seal” domain signet.com changes hands for nearly 2 million yuan! Bought by the world's largest jewelry retailer?
